|
Post by account_disabled on Oct 29, 2023 23:59:21 GMT -5
Edition 2019” shows that the number of affluent Poles earning over 7.1 thousand PLN gross, exceeded the threshold of PLN 1.4 million in 2018. It is estimated that in 2022 the number may grow to even 2 million. Along with the growing income of Poles, the luxury goods market is expanding. The consumers in such a market are premium customers. Who exactly is a premium client? What are its characteristics? And how to reach him? What is a premium product. Features of premium products 3 types of premium clients How to reach the premium client? How to reach premium customers from particular groups? What is a premium product? Before we move on to considerations about premium photo editor customers, it is worth explaining what is meant by luxury goods. A luxury good can be defined as any product (or service) commonly recognized as luxury in a given market or one that gains a luxury character due to its unique nature uniqueness or high price. The largest segment, constituting almost 2/3 of the entire luxury goods market, has been premium cars for years. The fastest growing branches of the market are hotel and spa services. Real estate and spirits are also in the lead. Luxury goods also include: premium brand clothing and accessories, jewelry, Watches, cosmetics and perfumes of premium brands. Do you want to reach a premium customer with your brand message? We will propose and implement effective tools.
|
|